Dong Thap Fruit Festival Aims to Elevate Value for Farmers
Translated from Vietnamese, summarized and contextualized by DistantNews.
At a glance
- Dong Thap province in Vietnam launched its first Fruit Festival on June 5, 2026, attracting thousands of visitors.
- The festival aims to promote local fruit products, boost agricultural tourism, and connect markets.
- Provincial leaders emphasized a shift towards value-added agriculture and improving farmers' livelihoods, moving beyond mere production volume.
Dong Thap province in Vietnam celebrated the opening of its inaugural Fruit Festival on June 5, 2026, drawing thousands of residents, tourists, and agricultural businesses. The event, held at Hung Vuong Square, featured vibrant displays of local fruits like mangoes, longans, jackfruit, and durian, alongside miniature scenes of traditional Mekong Delta orchards, captivating attendees and generating significant social media buzz.
The festival's ambitions extend beyond showcasing local produce and promoting tourism. Chairman of the Provincial People's Committee, Pham Thanh Ngai, articulated a broader vision for developing the fruit industry and enhancing the value chain for local producers. He stressed the need for a transition in the agricultural sector, moving from a focus on land area and output to one that prioritizes value creation, competitiveness, and improved farmer incomes.
Dong Thap boasts over 130,000 hectares of fruit orchards yielding more than 2.5 million tons annually. Key products such as mangoes, longans, durian, jackfruit, and pomelos have established a presence in both domestic and international markets. The province has secured 3,452 planting area codes, covering over 100,000 hectares, laying a foundation for export growth, traceability, and modern agricultural practices.
Despite these achievements, challenges remain. Many farmers do not yet receive equitable value for their labor, and issues surrounding market access, processing, preservation, logistics, and supply chain integration persist. Ngai posed a critical question during the festival's opening: "What comes after the festival to improve the lives of our farmers?" This question underscores Dong Thap's aspiration to transition from agricultural production to agricultural economics, focusing on creating greater value rather than just increasing output.
Mแปi trรกi ngแปt hรดm nay khรดng chแป kแบฟt tinh tแปซ phรน sa, nแบฏng giรณ mร cรฒn chแปฉa ฤแปฑng trรญ tuแป, khรกt vแปng vร niแปm tin vฦฐฦกn lรชn cแปงa ngฦฐแปi nรดng dรขn ฤแปng Thรกp
Originally published by Tuแปi Trแบป in Vietnamese. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.