FIFA President Defends World Cup Privatization Plan Amidst Criticism
Translated from Finnish, summarized and contextualized by DistantNews.
At a glance
- FIFA is proposing to partially privatize the World Cup, with member nations needing to decide on participation within two months.
- The plan, called FIFA Forward Enterprise (FFE), aims to bring more commercial value to member countries, with potential payments of up to $80 million over 12 years.
- Critics, including UEFA, argue the plan was developed in secret and amounts to blackmail, as only participating nations will receive funds.
FIFA President Gianni Infantino is defending a controversial plan to partially privatize the World Cup, a move that has drawn sharp criticism from European football's governing body, UEFA.
Fifa Forward Enterprise, FFE, is a proposal, an offer. It is part of a democratic process. Above all, it is an opportunity, not a requirement.
FIFA announced the proposal, dubbed FIFA Forward Enterprise (FFE), this week, giving its 211 member nations less than two months to decide whether to participate. The plan aims to inject significant commercial value into the sport, with Infantino asserting it's an "opportunity, not a requirement" and part of a "democratic process."
Infantino, speaking in a FIFA-published video not open to international media, emphasized that FFE would bring substantial financial benefits to member countries. He highlighted that nations approving the plan could receive up to $80 million over a 12-year period, a stark contrast to the $3 million received during the previous 12-year cycle under his leadership. "We are not afraid of big steps," Infantino stated, framing the initiative as a major advancement for global football.
We want to help create the next Cape Verde.
However, the proposal has ignited backlash. UEFA has already declared its opposition, and continental confederations in Asia and North/Central America have criticized FIFA for developing the plan in secrecy. Reports suggest FIFA has communicated to member states that only those who approve the FFE will receive the promised funds, a tactic critics are labeling as blackmail. Infantino, meanwhile, refers to this as a "consultation process."
This is a big step forward for the entire world of football. We are not afraid of big steps.
Despite the controversy, Infantino is actively courting smaller football nations, referencing potential World Cup spots for countries like Uzbekistan, Cape Verde, and Curaรงao. He assured that FIFA would retain majority control of the project, with its rules remaining unchanged, and that net profits would be reinvested into football. Nations that greenlight the FFE are slated to receive an initial $20 million payment on January 1, 2027, followed by another $20 million four years later.
Before you elected me (as FIFA president), you (member states) received $250,000 per year, or three million over a 12-year cycle. Now, with FFE, you will receive up to 80 million for the same duration โ that is an almost 2,800 percent increase.
Originally published by Helsingin Sanomat in Finnish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.