From Machu Picchu to Titicaca: Peru's sustainable tourism destinations vie for global recognition

Peru is once again capturing international attention in the tourism sector, this time nominated for "Best Green Destination in South America" at the prestigious 2026 World Travel Awards. Known as the 'Oscars of Tourism,' these awards recognize territories that champion responsible and environmentally conscious development. Peru's nomination underscores its commitment to sustainable practices and the preservation of its rich natural and cultural heritage.

The country's bid highlights iconic destinations such as Machu Picchu, a world-renowned heritage site celebrated for its conservation efforts, and Lake Titicaca, where indigenous communities offer immersive cultural experiences through living tourism. These initiatives not only allow visitors to connect with ancestral traditions but also foster local economic development. The nomination also encompasses protected areas across the Amazon, coast, and Andes, showcasing Peru's diverse offerings in sustainable tourism.

This recognition seeks to balance the growth of the tourism industry with the critical need to protect ecosystems, natural resources, and cultural expressions. The World Travel Awards aim to honor destinations that actively promote responsible practices, encourage environmental conservation, and generate tangible benefits for local communities. Peru's candidacy emphasizes its dedication to these principles, positioning it as a leader in sustainable travel within the region.

Voting for the World Travel Awards is currently open to both the general public and professionals within the tourism industry. Interested individuals can cast their vote by registering for a free account on the official World Travel Awards portal and selecting Peru in the relevant South America category. The outcome of the vote will highlight Peru's success in integrating tourism with environmental stewardship and community well-being.