Imran creates identity using Perak dialect

In today's evolving media landscape, digital content is not only focused on current trends but also serves as a platform for promoting local culture. The use of regional dialects in content creation is one such heritage that continues to gain traction. These unique dialects reflect Malaysia's diverse society and are a linguistic treasure that needs preservation.

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Each dialect carries its own identity, so it is only right that I use the available platform to highlight it in a style that is closer to the community, especially young people.

Ainul Imran, a 26-year-old content creator, uses the Perak dialect in his short videos. He aims to introduce the uniqueness of local dialects in a modern, creative, and relatable way for younger audiences. "Each dialect carries its own identity, so it is only right that I use the available platform to highlight it in a style that is closer to the community, especially young people," he said.

Imran, known on TikTok as @ainul_ran, was not originally from Perak but was born in Kluang, Johor, and grew up in Negeri Sembilan. He learned various dialects by living with friends from different states while studying in Shah Alam. "Honestly, I am not originally from Perak, but I learned this dialect and started speaking it slowly until I became fluent," he explained.

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Honestly, I am not originally from Perak, but I learned this dialect and started speaking it slowly until I became fluent.

Before gaining popularity with the Perak dialect, Imran created content using the Penang dialect, which also garnered significant attention. He stresses that creating content with local dialects involves more than just imitation; it requires understanding the meaning, intonation, and context of words within sentences. "The priority for me is that when I speak, I must understand the intonation, meaning, and character of the dialect so as not to offend anyone," he stated.

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The priority for me is that when I speak, I must understand the intonation, meaning, and character of the dialect so as not to offend anyone.