Influencer's Interaction with Pogačar Sparks Controversy at Vuelta a España

The opening stage of the Vuelta a España in Monaco has been overshadowed by controversy involving Slovenian cycling star Tadej Pogačar and a social media influencer. After the first stage, Spanish influencer Erola Jons, who boasts over three million Instagram followers, gained access to the post-race area typically reserved for award ceremonies and media obligations.

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Why do you start hyperventilating every time you see me?

Video footage circulating online shows Jons approaching Pogačar, whom she addressed as "Pogachita," and asking, "Why do you start hyperventilating every time you see me?" The question visibly surprised Pogačar, who was in a zone usually off-limits to non-accredited personnel. A similar awkward encounter occurred with a team masseur waiting for rider Joshua Tarling.

The incident ignited a heated debate about the appropriate content and access for major cycling races. Critics, including Spanish sports journalist Laura Meseguer, argued that such access for influencers lacking cycling expertise is disrespectful to both the athletes and the professional journalists working at the event. Meseguer stated that women have fought for years to gain respect and equal footing in male-dominated sports journalism, and allowing such content undermines those efforts.

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Many women have fought for years to expand their space in a male-dominated sport, to be treated with respect and have the same opportunities as everyone else.

Meseguer further commented, "No one should be treated as an object – neither women nor men." The controversy highlights a growing tension between the desire for social media engagement and the need to maintain the professional standards and respect within elite sports. Meanwhile, cyclists are preparing for the challenging third stage, which features a long climb to Font Romeu, though significant gaps among top contenders are not expected.

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It is disrespectful to us, to the women who work here as professionals, and above all to the cyclists. No one should be treated as an object – neither women nor men.