Jamaican model serves raceday glamour in new campaign by British retailer Phase Eight

Jamaican model Tami Williams is making waves internationally, now gracing the new campaign for British women's wear retailer Phase Eight. As reported by the Jamaica Observer, the campaign, a collaboration with Goodwood Racecourse, captures the essence of raceday glamour and features Williams alongside Dutch model Julia Bergshoeff. This latest project underscores Williams's established presence in the global fashion industry, a testament to the talent nurtured by agencies like SAINT International.

The campaign, shot at the picturesque Santa Anita Racetrack in California, showcases a range of occasionwear designed for the British racing season. Williams, a seasoned model with 12 years in the industry, shared her experience working with the horses, noting the presence of their groomers on set for their well-being. This detail adds a layer of authenticity and care to the production, reflecting a professional approach that aligns with the high standards of both Phase Eight and Goodwood.

Williams's participation in this campaign is more than just a modeling gig; it's a cultural exchange. She noted the joy of working with Bergshoeff and exchanging insights into Jamaican and Dutch traditions. This cross-cultural interaction highlights the global nature of the fashion industry and the unique perspectives that models from diverse backgrounds bring. The feature also places Williams in esteemed company, following fellow SAINT model Aurelie Giraud, who also appeared in a Phase Eight campaign last year, further cementing the agency's reputation for developing international modeling talent.

“

We shot the Phase Eight campaign at the Santa Anita Racetrack in California in February. Really great day at the track, and it was especially interesting working with the horses. Their groomers were always on-set just off camera just in case they got too restless