Jeisys Medical reorganizes global symposium 'Jeisys TEA' under HQ-led platform

Jeisys Medical is shifting its global symposium, 'Jeisys TEA,' to a unified, headquarters-led brand platform to bolster its international market presence. This strategic reorganization aims to ensure a consistent brand identity and content standard across all events, regardless of location. Previously, symposiums were organized individually by overseas distributors and local branches.

This year, 'Jeisys TEA' events were held in six cities across South America, Asia, Africa, and Europe between May 19 and June 21. These gatherings attracted approximately 1,000 medical professionals and distribution partners from more than 21 countries. The company highlighted positive reception for key products like Densitiy and Potenza at events in Buenos Aires, Argentina, and Lima, Peru, where medical staff from the Korean headquarters participated.

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Jeisys TEA is not just a product introduction, but a place to share the company's global partner cooperation strategy and brand direction.

In Brazil, an online live broadcast accompanied the event, drawing a combined total of 800 online and offline participants. The symposium also served as a platform to officially launch the 'AlphaTip,' a new consumable for Densitiy, in the Asia-Pacific region during the Bangkok, Thailand event. Successful brand events led by the headquarters were also held in Nairobi, Kenya, marking a new entry point into the East African market, and in Istanbul, Turkey, celebrating a decade of market presence.

Jeisys Medical plans to continue its symposium series in the latter half of the year in locations such as Bali, Indonesia, Poland, the Netherlands, and Mexico. The company intends to tailor programs to local market conditions and regulatory environments, solidifying 'Jeisys TEA' as a sustainable global brand platform. A company representative stated that 'Jeisys TEA' serves not only as a product introduction but also as a forum to share the company's global partner cooperation strategies and brand direction, emphasizing a commitment to expanding the global network under headquarters' leadership.

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We will actively promote the expansion of the global network led by headquarters, tailored to each regional market environment.