Maggie Chiang announces new role as 'scent director' for Taipei concert

Taiwanese singer Maggie Chiang is set to bring a unique sensory experience to her upcoming concert in Taipei on October 3. Titled "Healing Through Sadness 2.0," the performance will feature Chiang in a new capacity as "scent director," aiming to blend music, emotion, and fragrance for an immersive "five-sense healing" journey.

Building on the success of her previous concert, this enhanced version promises fresh arrangements and content, including songs not performed before. Chiang's personal interest in aromatherapy has inspired her to integrate scents into the live performance. She explained that aromatherapy has helped her manage stress, improve sleep quality, and achieve better mental and spiritual balance.

Chiang described her journey into perfumery as a process of self-discovery. "Each essential oil has a different personality," she said, likening the blending process to getting to know oneself and finding inner equilibrium. This exploration has reinforced her belief in individuality, stating, "Everyone has their own unique scent and doesn't need to be like others. Everyone's characteristics are worth preserving."

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Everyone has their own unique scent and doesn't need to be like others. Everyone's characteristics are worth preserving.

Inspired by the healing power of scent, Chiang hopes to share this experience with her fans through the concert. She is actively designing a signature fragrance for the event, which she believes will serve as another memorable symbol of the performance. Chiang also expressed openness to pursuing professional aromatherapy certifications and potentially launching her own fragrance line in the future.

As preparations for the concert intensify, Chiang revealed that her son, Mu Mu, has become her "super teammate" backstage. He enjoys accompanying her and even assists as a "little photographer," capturing behind-the-scenes moments. His presence and support provide her with a sense of security while working.

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My son seems to like staying backstage with me more and more, and even acts as a 'little photography assistant' to record backstage moments. His cute and thoughtful companionship makes me feel particularly at ease when I work.