Mexico City vendors slash World Cup jersey prices after team's elimination

Street vendors in Mexico City's Historic Center are now selling Mexican national team jerseys at steep discounts, a stark contrast to their prices just days ago. Following Mexico's elimination from the World Cup, the green football shirts, once fetching up to four times their current price, are now available for as low as 120 pesos. During a tour of the area near the FIFA FAN FEST in the Zócalo, a noticeable decrease in merchandise related to the national team was observed compared to previous weeks. Sofía, a vendor on Correo Mayor street, explained that demand and prices surged after Mexico's match against South Korea. "At the start, the jersey was very cheap... but as they advanced, it went up. The black jersey that was 300 went up to 600 pesos." With Mexico's World Cup journey over after their loss to England, many vendors are now trying to offload their remaining stock. "They bet a lot on Mexico in the World Cup. Some colleagues were left with millions of jerseys. There were profits at the time, but now they are seeing losses," Sofía added. She noted that foreign tourists were the main customers, often buying in large groups. However, with no more World Cup matches being held in the city and Mexico out of the tournament, the flow of international visitors has dropped by an estimated 50 percent. "Even though we are near the Fan Fest, you don't see as many tourists anymore." Other items like hats, horns, and noisemakers are also on sale, with hats now around 50 pesos and noisemakers as low as 10 pesos, down from five times that value during match days.

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At the start, the jersey was very cheap, there wasn't as much demand for the player version, but as it advanced (the team), it went up. The black jersey that was 300 went up to 600 pesos.