Moniepoint, Funke Akindele launch savings drive
Summarized and contextualized by DistantNews.
At a glance
- Moniepoint Microfinance Bank has partnered with Nollywood actress Funke Akindele for a savings campaign called "One Step Ahead."
- The campaign aims to encourage Nigerians to build financial resilience by offering enhanced savings products with competitive interest rates.
- New products include Target Savings, Flexible Savings, Fixed Deposit, and Save As You Transact, designed to offer flexibility and access to funds.
Moniepoint Microfinance Bank has launched a new savings campaign, "One Step Ahead," in collaboration with popular Nollywood actress and filmmaker Funke Akindele. The initiative aims to bolster financial resilience among Nigerians, helping them better navigate unexpected financial challenges.
The campaign coincides with the introduction of an enhanced suite of savings products. These offerings are designed to provide customers with greater flexibility in managing their funds while earning interest. Babatunde Olofin, Managing Director of Moniepoint Microfinance Bank, stated that the new solutions address key customer pain points, offering flexibility and competitive rates.
The product range includes Target Savings, which allows partial withdrawals without losing interest; Flexible Savings, permitting up to four monthly withdrawals; Fixed Deposit, offering interest upfront at rates up to 17.5 percent annually; and Save As You Transact, enabling automatic savings with unrestricted access to funds. The bank plans to leverage Akindele's widespread popularity, particularly her "Jenifa" brand, to promote a stronger savings culture across Nigeria.
These innovative savings solutions were developed specifically to ease customer pain points. Our ecosystem gives everyone the flexibility to grow their money and access it whenever they need it, combined with some of the best rates in the market, an offering that is truly unique.
Originally published by Vanguard. Summarized and contextualized by our editorial team with added local perspective. Read our editorial standards.