MTN, Ghana Wildlife Society promote environmental sustainability

Birds moving through the trees and colourful butterflies among the vegetation greeted media practitioners and environmental enthusiasts at the Legon Botanical Gardens on the University of Ghana campus in Accra.

MTN Ghana organised the bird walk with the Ghana Wildlife Society last Saturday as part of its Sustainability Month. Members of the MTN Media Republic, civil society organisations and other participants used the morning outing to explore the gardens, observe birds and butterflies in their natural surroundings, and reflect on the importance of protecting biodiversity.

GWS Executive Director Dr Sandra Owusu-Gyamfi led the walk and explained the ecological importance of the species participants encountered. She urged people to develop a stronger appreciation for birds and other wildlife, saying a closer connection with nature could encourage greater responsibility for protecting the environment.

Owusu-Gyamfi also called on citizens to reduce their reliance on plastics and choose environmentally friendly alternatives at home, in workplaces and in public spaces. She linked those choices to the theme of MTN’s Sustainability Month, “Small Actions, Big Impact.”

MTN’s acting General Manager of Sustainability, Georgina Asare Fiagbenu, said the activity showed how small steps could create meaningful environmental and social benefits. She described it as a way for participants to reconnect with nature while strengthening ties among MTN, the media and other partners. Fiagbenu said MTN was applying its sustainability commitments through measures such as solar panels at its offices and MTN House, along with waste-recycling programmes.

Senior Manager of Corporate Communications Efua Falconer said involving journalists would help them better understand sustainability issues and the role of businesses and individuals in environmental protection. The organisers hoped the experience would encourage participants to adopt more responsible practices and advocate for Ghana’s natural environment. Naa Dzagble Ago Quaye, president of the MTN Media Republic, praised those who took part, calling the exercise educative, interactive, inspiring and physically beneficial.

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Small Actions, Big Impact.