Norwegian football's golden age: CEO urges reevaluation

Norwegian football is currently enjoying a period of unprecedented success, with at least three clubs guaranteed spots in European competitions. This "golden age," as described by Bodø/Glimt's CEO Frode Thomassen, presents a crucial opportunity for introspection and innovation within the sport.

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Now we are in a few weeks where at least three Norwegian teams can play at least three Norwegian teams in the league system in Europe.

Thomassen believes that simply continuing with existing methods, even if intensified, is a flawed approach. "If we become focused on doing the same thing, just a little more, then I think we are doing it wrong," he stated. He advocates for a critical look at current practices to identify areas for improvement, emphasizing the need for fresh thinking to leverage the sport's current strong position.

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But where we stand now, we must rather sharpen ourselves and say that this is an opportunity.

A key area of concern for Thomassen is the prevalent academy model. He questions the efficiency of having 32 academies across the country, suggesting that resources might be better allocated through a more regional approach to talent development. "Is it a correct use of our resources to have 32 academies?" he asked rhetorically.

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Then we actually have to look at how we do things today, and see where there are opportunities for improvement.

Thomassen's perspective stems partly from Bodø/Glimt's own remarkable journey from the second division to Champions League contention. This success has shifted the club's focus from developing players for sale to prioritizing performance. He argues that while developing homegrown talent remains important, the increasing gap between the club's academy and the first team necessitates a reevaluation of how talent is nurtured and integrated.

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Because if we become focused on doing the same thing, just a little more, then I think we are doing it wrong.