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๐Ÿ‡ณ๐Ÿ‡ฌ Nigeria /Sports

NSC Consolidates Partnership with Puma for Team Nigeria

From ThisDay · () English

Summarized and contextualized by DistantNews.

At a glance

News Named sources Context piece
  • The National Sports Commission (NSC) of Nigeria is looking to establish a long-term partnership with sportswear giant PUMA.
  • This follows a positive and progressive collaboration during the ongoing 2026 Commonwealth Games in Glasgow.
  • The NSC aims to create an "economy of sports" ecosystem, with PUMA as a key partner for major international competitions.

Nigeria's National Sports Commission (NSC) is seeking to solidify a long-term collaboration with sportswear manufacturer PUMA, citing a highly positive and progressive experience during the current 2026 Commonwealth Games in Glasgow. The partnership has been instrumental in providing Team Nigeria athletes with impressive pre-tournament preparations.

Hon. Bukola Olopade, Director General of the NSC, expressed enthusiasm for a continued relationship with PUMA. "For us at the NSC, our intentions were deliberate from when we took over," Olopade stated at a media briefing. "And looking at the entire gamut of sports, the President of Nigeria, President Bola Ahmed Tinubu GCFR, had given us the mandate to create an ecosystem that is driven by the economies of sports."

For us at the NSC, our intentions were deliberate from when we took over. And looking at the entire gamut of sports, the President of Nigeria, President Bola Ahmed Tinubu GCFR, had given us the mandate to create an ecosystem that is driven by the economies of sports.

โ€” Hon. Bukola OlopadeDirector General of the NSC on the commission's mandate and vision.

Olopade highlighted PUMA's belief in the NSC's vision. "And we are happy to have PUMA by our side who believed in us and together we can even achieve more for Nigeria ahead of other major international competitions like the Olympic Games." The DG also emphasized the commission's commitment to creating lasting legacies, building on the work of previous directors.

And we are happy to have PUMA by our side who believed in us and together we can even achieve more for Nigeria ahead of other major international competitions like the Olympic Games.

โ€” Hon. Bukola OlopadeDirector General of the NSC on the importance of PUMA's partnership.

The NSC has focused on athlete welfare, ensuring timely payment of allowances, bonuses, and rewards, which has contributed to the smooth running of the Games. This focus on athlete well-being is seen as a foundation for future successes, particularly in preparation for the Olympic Games.

Ayo Amusan, CEO of PRL, PUMA's official partner in Nigeria, shared the sportswear company's excitement about the collaboration and its future potential. Bastien De Toledo, Head of Team Sport at PUMA, echoed this sentiment, viewing the current partnership as the "beginning of a journey" and expressing optimism about the future of Nigerian sports under the current NSC leadership.

This Games has been very smooth because of the excellent welfare package we put in place for the athletes, where we have taken care of all their allowances, bonuses and rewards without much delays and this is just the beginning of bigger things to come ahead of the Olympic Games.

โ€” Hon. Bukola OlopadeDirector General of the NSC on the successful welfare package for athletes at the Games.
DistantNews Editorial

Originally published by ThisDay. Summarized and contextualized by our editorial team with added local perspective. Read our editorial standards.