Poland's Retail Sales Soar 18.1% in March, E-commerce Continues Strong Growth

Rzeczpospolita highlights a robust performance in Poland's retail sector, with March 2026 data from the Central Statistical Office (GUS) indicating a substantial surge in sales. The headline figure of an 18.1% monthly increase underscores a dynamic economic recovery and strong consumer confidence.

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Retail sales at constant prices in March 2026 were higher than a year earlier by 8.7% (compared to a decrease of 0.3% in March 2025). In comparison with February 2026, retail sales increased by 18.1%. In the period January-March 2026, sales increased by 4.8% year-on-year (compared to an increase of 1.4% in the same period of 2025).

This impressive monthly growth is complemented by a significant year-on-year improvement. Retail sales in March 2026 were up 8.7% compared to the previous year, a marked turnaround from the slight decline observed in March 2025. This suggests a strengthening domestic market and effective economic policies at play.

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After eliminating the influence of seasonal factors, in March 2026, retail sales at constant prices were 7% higher than in the same month of the previous year and increased by 3.3% compared to February 2026.

Furthermore, the digital marketplace continues its upward trajectory. Online sales experienced a notable 17.3% increase in current prices compared to the prior year. The growing importance of e-commerce is further evidenced by its increased share in overall retail sales, rising from 9% to 9.6%. This trend reflects evolving consumer habits and the continued expansion of digital commerce within Poland.

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In March 2026, the value of retail sales via the Internet at current prices was 17.3% higher than a year earlier, and the share of sales via the Internet in total sales increased compared to the same period of the previous year from 9% to 9.6%.