Premium homes see growth as Jakarta property market slows

Despite a slowdown in the broader property market, the premium housing segment in Jakarta's surrounding areas is experiencing growth. This trend is fueled by enhancements in transportation access and the development of new residential zones.

Data from Bank Indonesia's Residential Property Price Survey (SHPR) indicates a notable increase in sales for larger home types during the fourth quarter of 2025. This segment saw a quarterly growth of 31.97 percent, recovering from a contraction in the previous quarter. This performance underscores the continued market appeal for premium homes, particularly in locations with better infrastructure and accessibility.

In response to evolving market needs, several developers are adjusting their product offerings. Ateraland Group, for instance, has launched Type F at its Garden Residence at Emeralda Golf in Cimanggis, Depok. This new offering aims to strengthen the concept of the developed area, emphasizing not just building design but also environmental quality and connectivity.

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For us, the value of a residence is not only in the unit itself, but also in the quality of the environment, connectivity, and the sustainability of the area itself.

Andika Seto, Commercial General Manager at Ateraland Group, stated that the value of a residence extends beyond the unit itself, encompassing the quality of the environment, connectivity, and the sustainability of the area. The two-story Type F homes are designed for efficiency, natural lighting, and air circulation, offering a more compact option compared to the developer's previous three-story homes.

Location remains a primary factor for homebuyers. The Garden Residence at Emeralda Golf is conveniently located near the Cimanggis Toll Road access and is approximately 15 minutes from the Harjamukti LRT Station. Sales Manager Andi Putra believes the current momentum is opportune, supported by government incentives, maturing infrastructure, and limited supply in strategic areas, making Type F a valuable long-term investment. These homes are priced starting from Rp3.5 billion, with initial sales incentives offered.

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We see this momentum as very appropriate. Support from government incentives, increasingly mature infrastructure connectivity, and the character of the area with limited availability make Type F an option with long-term value and potential.