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Real estate agent reveals how buyers ruin their chances by hiding interest
🇫🇮 Finland /Economy & Trade

Real estate agent reveals how buyers ruin their chances by hiding interest

From Helsingin Sanomat · () Finnish

Translated from Finnish, summarized and contextualized by DistantNews.

At a glance

In-depth Named sources Context piece
  • A real estate agent advises buyers against hiding their interest in a property, as it can sabotage their chances.
  • In the current weak market, common buyer strategies can backfire, making it harder to secure a deal.
  • The agent shares insights from over a decade of experience to help buyers navigate the market effectively.

Buyers often believe that playing hard to get is the best strategy when they find an apartment they like. However, a seasoned real estate agent warns that this approach can be counterproductive, potentially sabotaging their chances of securing the property.

It is still a common misconception that it is advisable to hide interest in an apartment, says real estate agent Nina Schönberg.

— Nina SchönbergExplaining a common buyer mistake

Nina Schönberg, a real estate agent with over ten years of experience and thousands of viewings under her belt, explains that this common misconception can lead buyers to "play themselves out of the deal." In today's challenging housing market, strategies that might have worked in the past are now proving to be ineffective, and sometimes even detrimental.

Such thinking can lead to the buyer simply sabotaging their own chances.

— Nina SchönbergWarning about the consequences of hiding interest

Schönberg highlights that the instinct to conceal strong interest, often by adopting a "poker face" or employing calculated moves, can send the wrong signals. Instead of appearing discerning, buyers might inadvertently signal a lack of genuine commitment or even disinterest, causing sellers to move on to more enthusiastic prospects.

In the current weak market situation, several common buyer strategies are working even more effectively against themselves.

— Nina SchönbergDescribing the current market dynamics
DistantNews Editorial

Originally published by Helsingin Sanomat in Finnish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.

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