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🇮🇸 Iceland /Culture & Society

Romance blossoms: Couples find love during Iceland's Commerce Weekend

From Morgunblaðið · () Icelandic

Translated from Icelandic, summarized and contextualized by DistantNews.

At a glance

In-depth Sources not specified Context piece
  • Several Icelandic couples met or decided to become official partners during the Verslunarmannahelgi (Commerce Weekend) holiday.
  • These relationships often began at festivals like Þjóðhátíð in Vestmannaeyjar or other gatherings.
  • The holiday is a significant time for romance for many Icelanders.

Verslunarmannahelgi, Iceland's Commerce Weekend, has proven to be a catalyst for romance for numerous couples, with many meeting or solidifying their relationships during the extended holiday.

Among them are Halla Hrund Logadóttir, a Member of Parliament for the Progressive Party, and Kristján Freyr Kristjánsson, CEO and co-founder of the software company 50skills. They met at Þjóðhátíð, the national festival in Vestmannaeyjar. Kristján recalled meeting Halla on the dance floor, noting her striking lopapeysa (traditional Icelandic wool sweater).

Musicians Salka Sól Eyfeld and Arnar Freyr Frostason also trace their beginnings to the Verslunarmannahelgi holiday. They first met at Sjallinn in 2015, a meeting that eventually led to marriage and two children. Their story highlights how the holiday can be a starting point for lasting relationships.

We had a mutual friend and had met briefly at a party. But the real acquaintance took place on the dance floor at Þjóðhátíð in Eyjar.

— Kristján Freyr KristjánssonRecounting how he met his partner Halla Hrund Logadóttir at a festival.

DJ Kiddi Bigfoot (Kristján Þór Jónsson) and Eyja Bryngeirsdóttir also met at Þjóðhátíð in 2013. They now celebrate their wedding anniversary during the same holiday weekend.

Salóme Guðmundsdóttir, CEO of Ísorka, and master plumber Ársæll Óskarsson, another couple who met during Verslunarmannahelgi, have since built successful careers, bought a home, and had two children.

Sara Pálsdóttir, Director of Communications and Culture at Landsbankinn, and her husband Kjartan Guðbergsson, known as Daddi Disco, decided to officially become a couple on Verslunarmannahelgi in 2020. Sara shared that they have been together ever since, celebrating their relationship anniversary during this significant weekend.

To make a long story short, we have been together ever since and celebrate our relationship anniversary annually on this magnificent weekend.

— Sara PálsdóttirDescribing her relationship that began on Verslunarmannahelgi.
DistantNews Editorial

Originally published by Morgunblaðið in Icelandic. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.

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