Samsung, SK Unite Forums to Accelerate 'AI Transformation' After Sam Altman Visit

South Korea's leading conglomerates, Samsung and SK groups, are intensifying their efforts to integrate artificial intelligence (AI) into their operations. Samsung is taking a significant step by inviting OpenAI CEO Sam Altman to speak at an "Insight Talk" event focused on AI-based business innovation and utilization. This follows Samsung's recent announcement to fully adopt external generative AI tools, including ChatGPT, across its group companies.

Altman's visit, his second to South Korea since October, includes meetings with key Samsung executives, such as the heads of its semiconductor (DS) and device experience (DX) divisions. While a meeting with Chairman Lee Jae-yong is unlikely due to his overseas travel, the engagement highlights Samsung's commitment to leveraging AI for business transformation.

Meanwhile, SK Group is hosting a three-day forum titled 'Disruptive Innovation Brought by AI, A Great Shift to AI-Transformation-Centered Management.' This event, held at its research center in Icheon, brings together about 50 executives, including Chairman Chey Tae-won, to discuss AI strategies. Notably, this year marks the first time SK has merged its traditional management strategy meeting with its employee-focused 'Icheon Forum' into a single event.

The forum's agenda includes executives sharing AI transformation goals and roadmaps, followed by panel discussions on innovation. The subsequent days will feature employee-led discussions and the sharing of AI transformation plans from individual subsidiaries, aiming to solidify the group's collective commitment to AI.