Study: Success Now Measured by Healthy Living, Not Just Income

Success is no longer just about income; it's increasingly defined by a healthy lifestyle, according to a new study. When asked about the most important areas of life, 73.7% of participants prioritized mental health, followed by physical health at 64.7%. Long and healthy life was important to 46.6%, while financial well-being was cited by 44.4%.

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When participants were asked, 'What are the most important areas for you?', mental health ranked first with 73.7%.

The importance of healthy living has surged in the last three years. Over 58% of respondents reported an increased focus on healthy eating, while 48.1% noted the growing significance of stress management, and 45.9% said sleep quality has become more important. Mental well-being was prioritized by 39.8%, and regular exercise by 33.1%.

This shift is reflected in individual behaviors over the past year. The most common wellness-focused activity was taking vitamins and supplements (29.3%), followed by sleep tracking (25%), seeking psychological support (19%), using health tracking devices (16.4%), and gym memberships (13.8%).

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In the last three years, 58.6% of participants stated that the importance of healthy eating in their lives has increased.

While income level still leads as a strong indicator of success at 55.3%, the study highlights a changing perception. Maintaining work-life balance is now seen as a success marker by 37.9%, having personal time by 35.6%, owning a home by 32.6%, and managing stress by 26.5%.

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In the question 'What are the strong indicators that a person is successful or high-status today?', income level ranks first with 55.3%.

Spending on healthy eating is viewed as an investment by 73% of people, with psychological support (45.9%) and health check-ups (34.2%) also considered investments. Healthy eating itself is now the top status symbol at 52.6%, surpassing high income (50%), regular exercise (33.6%), and a fit physique (31.9%). Ultimately, nearly half of participants (49.5%) associate higher quality of life with being healthier, valuing it more than luxury goods.

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In response to the question 'What represents a higher quality of life?', nearly half of the participants (49.5%) answered 'to be healthier'.