Taichung campaign pen becomes a hit after voters take nearly 7,000 in three days

A campaign giveaway costing less than NT$30 has become an unlikely sensation in Taichung politics. Voters requested nearly 7,000 of council candidate Tseng Tzu-yao’s pens in just three days, earning him the nickname “King of Campaign Stationery.”

Tseng, a Democratic Progressive Party candidate in Taichung’s Beitun District, launched the pen in late August. Online users praised it as exceptionally easy to write with and urged others not to miss it. The attention pushed the campaign item beyond Taichung to Hsinchu.

Tseng’s cousin, Hsinchu mayoral candidate Chuang Ching-cheng, ordered 10,000 pens and followed with his own version. Tseng later gave a pen to Taichung mayoral candidate Ho Hsin-chun and said the next batch would feature a mayoral design.

Ho confirmed that a co-branded version would be produced. Tseng said the pen could help voters get to know Ho and understand her attention to city administration. Ho also said more campaign items would be released soon.

“

I hope the whole world can get this pen. It is really easy to write with, so easy to write with it drives you crazy.