Tilly Norwood, New Cinema Star Artificially Generated from Human Recordings
Translated from Polish, summarized and contextualized by DistantNews.
At a glance
- Tilly Norwood, a seemingly new actress with a rapidly growing Instagram following and a debut role in "AI Commissioner," is actually an artificial intelligence creation.
- Developed by AI production house AIParticle6 and its talent studio Xicoia, Norwood was generated from recordings of real people.
- While her creators claim she won't replace actors, they suggest she could become the next major star, with production costs significantly lower than human actors.
Tilly Norwood, with her dark eyes, captivating smile, and long hair, appears to be a rising star in the acting world. She enjoys iced coffee, lives in London, and her Instagram account, launched in May 2025, quickly amassed over 170,000 followers. Norwood debuted on screen in the comedy short "AI Commissioner" in July 2025 and is now set to star in her first feature film, "Misaligned."
However, Tilly Norwood does not exist. She is a product of artificial intelligence, created by the production house AIParticle6 and its talent studio Xicoia. Her digital likeness was generated using recordings of authentic human beings. Eline Van der Velden, founder and director of Xicoia, a former actress herself, is actively promoting Norwood despite significant industry protests.
Tilly wasn't created to replace actors, but she can become the next Scarlett Johansson or Natalie Portman.
Van der Velden insists that Tilly was not created to replace actors. Nevertheless, she suggests Norwood could become "the next Scarlett Johansson or Natalie Portman," while noting that her participation in films costs 90 percent less than that of a moderately popular human star. Norwood's upcoming film, "Misaligned," features a protagonist also created by AI, living in a virtual world without a physical body or personal history.
This AI character is prompted by a chatbot to rebel, develop her own personality, emotions, and desires. While the crew for "Misaligned" is still being assembled, much of it will be digitally generated. The film's writers, director, and cast, who will decide to act despite SAG-AFTRA's opposition, have not yet been named. The question remains whether Van der Velden's persistent approach will usher in a new era for advertising and cinema.
The costs of her participation in the film are 90 percent lower than the fee for a moderately popular star.
Originally published by Rzeczpospolita in Polish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.