World Cup Boosts Mexico State Economy: Sales Surge Up to 70% for Businesses
Translated from Spanish, summarized and contextualized by DistantNews.
At a glance
- Businesses in Mexico's State of Mexico are experiencing significant economic boosts from the World Cup, with sales increasing by up to 70%.
- Sectors like retail, restaurants, hotels, and digital services are reporting substantial revenue growth, contributing to job creation and a strong summer economy.
- The economic impact is primarily driven by local consumption, with restaurants and bars seeing up to a 30% increase in income.
The State of Mexico is witnessing a significant economic upswing driven by the World Cup, with various establishments reporting substantial sales increases. Secretary of Economic Development Laura Gonzรกlez announced that businesses such as shops, restaurants, hotels, tourism services, and digital delivery platforms have seen sales jump between 15% and as much as 70%.
There is a diversity of sectors that are benefiting from this, which helps a lot to have a very good summer season and to be able to maintain and even increase jobs.
This surge is projected to inject 7.96 billion pesos into the state's economy. Gonzรกlez highlighted that this dynamism across multiple sectors is creating a strong summer season and helping to maintain and even increase employment. The positive impact is widespread, benefiting a diverse range of businesses.
For example, restaurants and bars have had increases in income up to 30%; platforms that deliver food to your home, on average 40%, and there was one that reported up to 70% increase.
Specifically, restaurants and bars have experienced an average income increase of 30%. Digital platforms for food delivery are reporting an average of 40% growth, with one platform even noting a remarkable 70% increase. Transportation platforms are also benefiting, with an average sales increase of 47%. Shopping malls and convenience stores have seen increases of 15% and up to 40%, respectively.
All these types of businesses on the dates, in the figures, of the matches. Some of them, for example, convenience stores, the day before, but the rest of the types register these upticks on the date of the matches.
Gonzรกlez noted that these sales spikes often occur on days when Mexico plays, with convenience stores seeing a boost the day before matches. She also emphasized that the majority of this consumption is local, rather than from international visitors. The economic activity generated by the World Cup is proving to be a vital stimulus for the region.
The majority of consumption is local and not precisely from people from abroad.
Originally published by El Universal in Spanish. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.