Yamaha targets 500 unit sales for XSR155, Xmax 300 in Malaysia
Translated from Malay, summarized and contextualized by DistantNews.
At a glance
- Yamaha has launched the retro classic XSR155 model in Malaysia after a two-year wait.
- The company aims to sell between 300 to 500 units of the XSR155 by year-end.
- The Xmax 300 Tech Max scooter was also launched, with similar sales targets.
Yamaha has finally introduced the highly anticipated XSR155 retro classic motorcycle to the Malaysian market, ending a roughly two-year wait for local enthusiasts. Previously, the model was only available in neighboring countries like Thailand and Indonesia.
Tim Hoo, General Manager of Brand and Marketing at Hong Leong Yamaha Motor Sdn. Bhd., expressed confidence that the XSR155 will achieve sales between 300 and 500 units by the end of this year. This optimism is based on strong consumer demand and the model's competitive price of RM12,998, excluding registration, road tax, and insurance.
Hoo noted that customers frequently inquired about the XSR155's arrival. "This model has truly been the hope of Yamaha fans in this country," he stated during the Karnival Genblu Yamaha event.
The XSR155 will be available in three color options: Malar Hijau (green), Perak Klasik (silver), and Royale Hitam (black). It is expected to reach authorized Yamaha dealerships nationwide in the fourth quarter of this year.
Alongside the XSR155, Yamaha also launched the Xmax 300 Tech Max scooter, priced at RM28,499 (excluding registration, road tax, and insurance). This model, which complements the existing 250cc version, is also targeted to sell between 300 to 500 units by year-end. The Karnival Genblu Yamaha, now in its seventh year, attracted over 16,000 visitors.
Since two years ago, every time we launched any model, people would ask when Yamaha would bring in the XSR155. This model has truly been the hope of Yamaha fans in this country.
Originally published by Utusan Malaysia in Malay. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.