Zagreb launches over 100 million euro revitalization plan for city beautification and livability

Zagreb Mayor Tomislav Tomašević has unveiled five key revitalization programs designed to enhance the Croatian capital's aesthetic appeal, climate resilience, and overall quality of life. These initiatives, already underway, represent a substantial investment exceeding 100 million euros earmarked for 2026.

The comprehensive programs address critical urban renewal needs, including the restoration of building facades, the removal of pervasive graffiti, the greening of residential courtyards, the refurbishment of public plazas, and the installation of elevators in multi-story buildings. Mayor Tomašević emphasized that the goal extends beyond mere beautification, aiming to foster a more livable and sustainable urban environment.

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We don't want to improve only the aesthetics of the city, but also the quality of life in Zagreb.

A notable aspect of these programs is their focus on private property, with the city strategically investing in multi-unit residential buildings. Tomašević explained that the benefits of such projects extend beyond the immediate residents, positively impacting all citizens and contributing to the city's attractiveness for tourism and the preservation of its cultural heritage. This approach mirrors the successful post-earthquake renovation model, jointly financed by the state and the city.

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Despite the fact that it concerns private property, there is a public interest in investing in such projects. This is important for the quality of life of citizens, but also for the appearance of the city, the preservation of cultural heritage, and the tourist attractiveness of Zagreb.

Significant funding is allocated to facade renovations, with 63 million euros dedicated this year alone. Some buildings may qualify for 100% funding through various programs, catering to structures within the protected historical core, those not under protection, and multi-unit buildings that have already undergone structural repairs post-earthquake. Deputy Mayor Luka Korlaet highlighted ongoing preparations for new projects funded by monument fees, underscoring the city's commitment to continuous urban improvement.

The city is also tackling the long-standing issue of graffiti, which has plagued Zagreb for decades. Tomašević declared the current state of facades, particularly in the historic center, unacceptable. While acknowledging the difficulty in apprehending offenders and the inadequacy of current penalties, the city is fully financing graffiti removal, anti-graffiti coating application, and, starting in October, the installation of video surveillance on participating buildings. Korlaet urged property co-owners to utilize the program, noting that funds and contractors are secured.

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It is simply unacceptable that facades, especially in the historical core of the city, look the way they do. The penalties are small, perpetrators are difficult to find, but that does not mean the city should give up on solving this problem.