Bad Bunny's cultural impact explored by 32 artists in new exhibition

San Juan will host a unique collective exhibition, 'Benito 100 x 35,' starting August 20, where 32 artists will delve into the cultural and social impact of global music sensation Bad Bunny. The exhibition, housed at i AM art Gallery, promises a multifaceted exploration of the artist's significance through various visual languages.

Curator Ángel Mathieu explained that the exhibition is not simply a tribute to Bad Bunny but an effort to document a major cultural phenomenon in Puerto Rico through the distinct perspectives of 35 artists. The show seeks to provoke reflection on contemporary Puerto Rican identity, collective memory, and the power of art to capture defining moments for a generation.

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not seeks to pay tribute to Bad Bunny, but to document, from thirty-two different perspectives, one of the most important cultural phenomena that Puerto Rico has experienced in our generation.

The diverse range of participating artists spans multiple generations, styles, and disciplines. Their works draw inspiration from Bad Bunny's songs, cultural symbols, personal experiences, and career milestones. This approach aims to spark broader conversations about Puerto Rico and its evolving identity.

Mathieu emphasized that just as historical moments are understood through the art of those who documented their time, 'Benito 100 x 35' positions contemporary art as a visual record of present-day Puerto Rico. The gallery, dedicated to emerging and established talent, champions art as a tool for preserving memory, fostering dialogue, and engaging new audiences with the visual arts.

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Just as today we understand different moments of our history through the works of artists who documented their time, ‘Benito 100 × 35’ poses how contemporary art can become a visual record of the Puerto Rico we live in today.