Children's Cancer Association raises 25 million kroner from Football Jersey Friday
Translated from Norwegian, summarized and contextualized by DistantNews.
At a glance
- The Norwegian Children's Cancer Association raised 25 million kroner through "Football Jersey Friday."
- The initiative saw widespread participation across the country, with many wearing football jerseys to show support.
- Funds raised will significantly contribute to research, equating to approximately 25,000 hours of research time.
Norway's Children's Cancer Association has announced a remarkable achievement, raising 25 million kroner (approximately $2.4 million USD) through its "Football Jersey Friday" campaign. The event, which encourages people to wear football jerseys to support children with cancer and their families, saw a massive turnout nationwide.
Twenty-five million thanks to everyone who has shown they are part of the team in the fight against childhood cancer!
"Twenty-five million thanks to everyone who has shown they are part of the team in the fight against childhood cancer!" said Secretary General Trine Nicolaysen on the association's website. "It is truly moving to see such strong engagement for Football Jersey Friday among young and old across the country. People everywhere are wearing football jerseys. We know that it means an incredible amount to the families affected."
The outpouring of support was so immense that the association's website experienced instability due to high traffic. Nicolaysen noted that the funds raised so far translate to approximately 25,000 hours of crucial research time. "These are important hours that will mean a lot to so many," she added.
It is truly moving to see such strong engagement for Football Jersey Friday among young and old across the country. People everywhere are wearing football jerseys. We know that it means an incredible amount to the families affected.
Despite the website issues, which have since been resolved, Nicolaysen confirmed that donations are still possible throughout the weekend via Vipps, a popular mobile payment system in Norway. The campaign highlights the power of community engagement and the significant impact collective action can have on medical research and support for families facing childhood cancer.
Converted into research hours, we are already talking about approx. 25,000 hours of research for the money collected so far. These are important hours that will mean a lot to so many.
Originally published by Aftenposten in Norwegian. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.