Manchester United signs record £20 million training kit sponsorship with Betway

Manchester United has secured a landmark training kit sponsorship deal with Betway, reportedly worth a record £20 million annually. This lucrative agreement marks a significant financial boost for the club. Betway's branding will be visible on the training attire for both the men's and women's squads, as well as around the iconic Old Trafford stadium.

The club went without a training kit sponsor last season following the expiration of their previous agreement. The return to the Champions League this season is credited with enabling United to negotiate such a substantial deal, which is believed to be the most valuable globally for a club's training kit.

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We are delighted to welcome Betway as official principal partner.

This new partnership coincides with upcoming Premier League regulations set to ban gambling companies from appearing on the front of matchday shirts starting next season. Manchester United's chief business officer, Marc Armstrong, expressed enthusiasm for the Betway partnership, stating it reflects the club's growth strategy and global appeal. He highlighted the ability to attract leading brands eager to connect with United's extensive worldwide fanbase.

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The scale of our exciting new partnership reflects our growth strategy, the enduring global strength and appeal of Manchester United, and our ability to attract leading brands that want to engage with our vast worldwide fanbase.