Miaoli County Promotes Miaoli Coin Digital Points Platform, Launching July 9th to Attract Merchants and Create Business Opportunities

Miaoli County is embracing the digital age with the upcoming launch of its "Miaoli Coin" digital points platform on July 9th. This initiative, spearheaded by the County Government's Digital Research and Development Office, represents a forward-thinking approach to stimulating the local economy. By offering digital points equivalent to New Taiwan Dollars, the program incentivizes residents to spend within the county, fostering a circular economy that benefits diverse sectors including dining, accommodation, retail, and tourism.

The platform's user-friendly design is a key feature, with merchants able to join for free and manage transactions simply through their mobile phones. This low barrier to entry is expected to encourage widespread participation among local businesses. The county government plans to distribute "Miaoli Coins" through various activities, further driving consumer engagement and creating new revenue streams for businesses.

Digital Research and Development Director Huang Chih-chun emphasized that the Miaoli Coin platform is more than just a digital tool; it's a crucial policy for driving local economic growth and promoting unique local businesses. Participating merchants will not only gain access to new customer bases but also benefit from exposure through the official platform, showcasing Miaoli's quality products and services. The county is actively hosting informational sessions to ensure businesses understand the platform's operations and application process, demonstrating a commitment to a smooth and successful rollout.