Minister inaugurates 'Creative Beauty Ecosystem Center' at J99 Corp in Malang

The Indonesian Minister of Creative Economy, Teuku Riefky Harsya, officially launched the 'Creative Beauty Ecosystem Center' at J99 Corp's MS Glow headquarters in Malang, East Java. This initiative signifies a strategic move to bolster the nation's creative economy and tourism sectors.

The newly established center, PT Kosmetika Cantik Indonesia (KCI), is designed to create an inclusive, end-to-end creative economy ecosystem. J99 Corp emphasized its commitment to inclusivity by creating opportunities for individuals with disabilities to contribute and thrive within the company.

Minister Teuku Riefky Harsya lauded J99 Corp's integrated business model, stating it serves as a source of national pride. He highlighted how the company's efforts extend beyond self-interest, creating a beneficial ecosystem that generates economic impact for numerous individuals and exemplifies the growing importance of the beauty industry within the national creative economy.

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What is done by Mas Gilang and Mbak Shandy is not only a source of pride for the company, but also a source of pride for the nation. What is built is not just a business for self-interest, but an ecosystem that provides benefits and economic impact for so many people. This is a real example of how the beauty industry is developing into an important part of the national creative economy.

Shandy Purnamasari, Founder of J99 Corp and MS GLOW, expressed gratitude for the minister's visit and affirmed the company's vision. The Creative Beauty Ecosystem Center aims to unite technology, post-production creativity, and inclusivity. The integration with Juragan 99 Trans, a premium transportation business, further illustrates how the beauty sector and tourism can synergize to drive economic growth.

During an office tour, the minister observed J99 Corp's digital ecosystem, including its AI Skin Type Detector technology and content production facilities. He also witnessed the company's advanced digital broadcasting center, capable of operating five livestreaming studios simultaneously. A notable moment occurred when the minister personally signed product packaging for MS GLOW Beauty and MS GLOW For Men, underscoring the significance of the event.

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We are honored by the visit and the direct inauguration by Mr. Minister Teuku Riefky Harsya. The Creative Beauty Ecosystem Center is our platform to unite technology, post-production creativity, and inclusivity. The proximity of our office with Juragan 99 Trans also proves that beauty and tourism connectivity can go hand in hand to drive the economy.