Runsewe Commends NANTA

The Nigerian tourism sector is celebrating a significant milestone as the National Association of Nigerian Travel Agencies (NANTA) marks its 50th anniversary. This golden jubilee provides an opportune moment to reflect on the industry's growth and acknowledge the key players who have championed its development.

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I am very happy that a body like NANTA understands the role the travel journalists play in developing and marketing of a country as a destination.

Former Director General of the National Council for Arts and Culture (NCAC), Otunba Olusegun Runsewe, has lauded NANTA's commitment to fostering tourism in Nigeria. His commendation specifically highlights NANTA's understanding of the crucial role that both journalism and dedicated travel writers play in shaping perceptions and driving destination marketing. This recognition is particularly important for Nigeria, where effective storytelling and media engagement are vital for attracting both domestic and international visitors.

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Specifically in Nigeria, I have been part of the industry for many years, and I understand the key role journalism and the travel journalists play in shaping perception and helping to create necessary awareness for the growth of the sector.

Runsewe's praise extends to NANTA's acknowledgment of the Association of Nigerian Journalists and Writers of Tourism (ANJET) and its Managing Director, Mr. Frank Meke. Their persistent efforts in promoting Nigerian tourism have been instrumental. As Runsewe noted, the collaborative spirit between industry bodies like NANTA and media professionals like those in ANJET has been key to positively positioning Nigeria on the global tourism map. This synergy is essential for building a robust and sustainable tourism industry that benefits the local economy and showcases the best of Nigeria.

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Generally, the travel journalists craft narratives that inspire interest in a destination. Their contributions help to grow local economy and boost businesses.