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🇧🇪 Belgium /Technology

Telenet scraps standard bundles for personalized packages, internet prices rise up to 20 euros

From VRT NWS · (11m ago) Dutch

Translated from Dutch, summarized and contextualized by DistantNews.

TLDR

  • Telenet is overhauling its service offerings, moving away from standard bundles to a personalized, mix-and-match approach for customers.
  • The telecom company's new model allows customers to combine internet, mobile, TV, and entertainment services, with individual pricing for each component.
  • While some services like classic TV will become cheaper, the cheapest internet-only plan will increase by 20 euros, from 36 to 56 euros per month.

Telenet, Belgium's leading telecom provider, is ushering in a new era of customer-centric service with its revamped offerings. Recognizing the evolving needs of its clientele, the company is shifting from rigid, pre-set bundles to a flexible, personalized model. This strategic move, announced during a press conference, aims to empower customers by allowing them to curate their own service packages, combining internet, mobile, television, and entertainment options to perfectly suit their individual requirements.

8 in 10 customers indicate a greater need for a mix-and-match solution, simplicity, and personalized telecom services.

— TelenetTelenet's justification for the shift to personalized packages.

The company's data indicates a strong customer preference for flexibility, with 8 out of 10 users expressing a desire for a "mix and match" solution. This insight has driven Telenet to simplify its approach, ensuring that each product and add-on is priced distinctly. Premium entertainment services like Netflix and Disney+ will now be available as standalone options, removing the necessity of a traditional digital TV subscription.

The offering becomes simpler and more personal.

— TelenetTelenet's description of its new service model.

While this personalization promises greater control and potentially lower costs for some, it's important to note the adjustment in pricing for certain core services. The most affordable internet-only package will see a price hike of 20 euros, reflecting a move towards unlimited data and potentially higher-tier services. Telenet plans to proactively guide existing customers through this transition, offering personalized recommendations based on their usage patterns and current subscriptions. Those who prefer to maintain their existing plans will have the option to do so, ensuring a smooth transition for all.

Customers can now freely combine internet, mobile telephony, television and entertainment services into a tailor-made package.

— TelenetExplaining the new personalized package options.
DistantNews Editorial

Originally published by VRT NWS in Dutch. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.

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