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"We've Never Seen Anything Like It": Scottish Football Fans Drain Boston Bars
๐Ÿ‡ฑ๐Ÿ‡น Lithuania /Sports

"We've Never Seen Anything Like It": Scottish Football Fans Drain Boston Bars

From Delfi · () Lithuanian

Translated from Lithuanian, summarized and contextualized by DistantNews.

At a glance

News Named sources Context piece
  • Thousands of Scottish football fans descended on Boston, Massachusetts, leading to a severe beer shortage in local bars.
  • Bars reported unprecedented demand, with some running out of stock multiple times and needing emergency resupply.
  • The influx of fans for championship matches created a significant, albeit temporary, economic boost and cultural phenomenon in the city.

Boston bars faced an unexpected challenge as thousands of Scottish football fans flooded the city following championship matches, causing a significant beer shortage. Over 20,000 Scottish supporters traveled to Massachusetts to watch their national team's group stage games, according to the Independent. These enthusiastic fans, however, extended their enjoyment beyond football, actively embracing American culture. They visited Fenway Park to watch a Boston Red Sox baseball game.

Our bar has been here for over 30 years and we've never seen anything like it.

โ€” Noelle Somers, manager of Hennessy's BarSomers described the unprecedented demand for beer from Scottish fans, highlighting the unique scale of the event for her long-standing establishment.

The unprecedented demand from thirsty fans led many Boston bars and restaurants to report rapidly dwindling beer supplies. Noelle Somers, manager of Hennessy's Bar in downtown Boston, noted that post-match sales were triple that of St. Patrick's Day. "Our bar has been here for over 30 years and we've never seen anything like it," she told the Boston Globe. The bar completely ran out of beer by Sunday evening, only replenishing stock Monday morning. Another delivery was expected Thursday before Friday's Scotland-Morocco match.

It's a real party in Boston as the Tartan Army has taken over the city.

โ€” Devon Savage, communications manager for Boston Beer Co.Savage captured the festive atmosphere and the significant impact of the Scottish fans on the city's beer consumption.

Sam Adams brewery also reported its Boston taproom sold out of beer over the weekend, with lager demand four times higher than during holiday periods. "It's a real party in Boston as the Tartan Army has taken over the city," said Devon Savage, communications manager for Boston Beer Co., to Fox News Digital. He added that from Thursday to Sunday, the Tartan Army consumed four times more Boston Lager than during the July 4th holiday or any other typical four-day holiday period.

From Thursday to Sunday, the Tartan Army consumed four times more Boston Lager than during the July 4th holiday or any other typical four-day holiday period.

โ€” Devon Savage, communications manager for Boston Beer Co.Savage provided a stark statistic illustrating the massive increase in beer sales driven by the visiting fans.

"We had to arrange four emergency resupply deliveries. We sold over 4,000 pints of lager โ€“ nearly 90 kegs were emptied," Savage recounted. At the Federal Wine & Spirits store, a refrigerator door reportedly broke from being opened too frequently, and all remaining Budweiser and Corona were sold within a day. Online discussions on Reddit showed most commenters had no complaints about the thirsty Scottish visitors. One user described a bar as "going wild" and another noted multiple beer taps were empty and bottles couldn't chill fast enough, even during the day.

We had to arrange four emergency resupply deliveries. We sold over 4,000 pints of lager โ€“ nearly 90 kegs were emptied.

โ€” Devon Savage, communications manager for Boston Beer Co.Savage detailed the logistical challenges and the sheer volume of beer consumed due to the unexpected surge in demand.
DistantNews Editorial

Originally published by Delfi in Lithuanian. Translated, summarized, and contextualized by our editorial team with added local perspective. Read our editorial standards.