🇧🇷 Folha de S.Paulo

About Folha de S.Paulo

Folha de S.Paulo is owned by Grupo Folha, a media conglomerate controlled by the Frias family. The group also operates UOL (Universo Online), the polling institute Datafolha, and other ventures. Government and state-owned company funds for advertising constituted only 2% of the company's total revenue in 2019, indicating financial independence from the state.

Founded in 1921, Folha de S.Paulo is considered a newspaper of record in Brazil and emphasizes editorial principles of pluralism, non-partisanship, critical journalism, and independence. It was the first Brazilian media outlet to establish an ombudsman position to ensure journalistic quality and address reader complaints. The outlet has faced accusations of bias from both left and right political spectrums, including criticism for 'false impartiality' and anti-governmental bias against various administrations. More recently, the Bolsonaro government publicly criticized the newspaper and excluded it from official bidding processes. The headline sample reflects a focus on political and governmental news, consistent with its role as a major national newspaper.