Indonesia to Revise E-commerce Rules to Strengthen MSMEs

From our vantage point at Tempo, the Indonesian Ministry of Trade's decision to revise Ministerial Regulation No. 31 of 2023 regarding e-commerce is a significant development for our nation's economic landscape. This move directly addresses the concerns voiced by our vital Micro, Small, and Medium Enterprises (MSMEs), who have been struggling with the burdensome administrative and logistics costs imposed by digital trading platforms. It is crucial that our government takes proactive steps to ensure a level playing field for local businesses.

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Kita sedang mempersiapkan revisi Permendag mengenai ekosistem e-commerce. Tapi saya belum bisa menceritakan isinya karena sekarang lagi dalam pembahasan

Minister of Trade Budi Santoso's statement indicates that the revision is currently under discussion, and while the specifics are not yet public, the stated goals are clear: to bolster the protection of local products, safeguard consumer rights, and ensure that local goods receive priority in promotion and sales on e-commerce and marketplaces. This is not merely about regulating online trade; it's about fostering an environment where Indonesian MSMEs can thrive and compete effectively, both domestically and potentially internationally. The success of these small businesses is intrinsically linked to the overall health and resilience of our national economy.

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Pertama untuk melindungi konsumen. Kemudian juga bagaimana hak-hak yang didapatkan oleh seller atau produk lokal ini semakin diutamakan di dalam promosi atau penjualan melalui e-commerce

Tempo has consistently highlighted the challenges faced by MSMEs, and this regulatory review is a welcome response. The Minister's emphasis on a collaborative approach, involving platforms, sellers, and other stakeholders, is particularly important. A healthy e-commerce ecosystem requires mutual benefit, where platforms and sellers can coexist and prosper. The goal is to create a system that is not only fair but also efficient and sustainable for all parties involved. This revision represents an opportunity to recalibrate the digital marketplace to better serve the needs of Indonesian entrepreneurs and consumers alike.

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Jadi ekosistem e-commerce-nya yang kita perbaiki bareng-bareng, baik dari pelaku usaha, pemilik platform, maupun dari seller-nya. Tapi belum selesai, masih pembahasan

We will be closely monitoring the progress of this revision. Ensuring that the updated regulation truly empowers MSMEs, protects consumers, and promotes local products will be key. The success of this initiative will be a significant indicator of the government's commitment to supporting the backbone of Indonesia's economy. This is a critical step towards ensuring that the digital economy benefits all Indonesians, not just a select few.

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Harus saling menguntungkan sehingga semua itu berjalan. Kan e-commerce juga butuh seller. Seller juga butuh e-commerce. Tapi bagaimana mereka itu bisa berjalan bersama dan kewajiban masing-masing harus saling menguntungkan agar ekosistemnya berjalan dengan dengan bagus