Polish Construction Market Sees Surge in Demand for Fast-Building Technologies

Mid-July typically signals a slower, vacation-oriented pace in the business world. However, the Polish service market is experiencing a mobilization, particularly in construction and renovation. A study by the Oferteo.pl platform, analyzing user activity in the 24 hours leading up to July 13, revealed a dramatic increase in demand for various services.

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The sharp, daily increase in interest in timber-frame construction by 133% is clear evidence that investors are looking for methods that allow for the maximum shortening of investment implementation time.

The most striking surge was in interest for timber-frame house construction, which rose by 133%. Traditional construction also saw a substantial increase of 57%. Beyond new builds, demand for custom kitchens and bathroom renovations grew by 76% and 67%, respectively. Interest in PVC windows and interior painting also climbed by 65% and 60%, respectively. The demand for air conditioning installations saw a 60% jump, translating to a hundred new orders in a single day.

Marta Kaleta-Domaradzka, an expert at Oferteo.pl, commented that this sharp increase in interest, especially for timber-frame construction, demonstrates that investors are actively seeking methods to shorten project completion times. She emphasized that time and financial predictability have become paramount, with Poles opting for technologies that allow them to move into their homes within the same year, rather than undertaking multi-year traditional building processes. This preference for timber-frame, or "Canadian" style, construction is a direct response to the key challenges of the modern real estate market: time and cost.

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Time and financial predictability have become the most important currency. Instead of a multi-year construction process, Poles are choosing technology that allows them to live 'in their own place' within the same year.

Kaleta-Domaradzka further explained that traditional brick construction can take months to years and is susceptible to weather and technological delays. In contrast, a timber-frame house can reach the "closed raw state" in just a few weeks, with a turnkey investment often completed in three to four months. Prefabrication and shorter construction crew working times also contribute to lower inflation risk and reduced labor costs. The fixed pricing common in timber-frame contracts offers investors greater budget predictability, a significant advantage over traditional methods amid fluctuating material prices.

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Prefabrication of elements and shorter working time for the construction crew mean lower inflation risk and lower labor costs. Investors gain much greater budget predictability – the price of a timber-frame structure is usually strictly defined at the contract stage, which, in an era of fluctuating prices of building materials, provides a huge advantage over the brick technology.