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๐Ÿ‡ฐ๐Ÿ‡ท South Korea /Economy & Trade

Soongsil University GTEP program achieves $540,000 in contracts at Cosmoprof Bologna

From Hankyoreh · (7h ago) Korean Positive tone

Translated from Korean, summarized and contextualized by DistantNews.

TLDR

  • Soongsil University's GTEP program successfully facilitated over $540,000 in contracts for South Korean companies at the Cosmoprof Worldwide Bologna 2026 trade show.
  • Ten students from the GTEP program assisted five domestic companies with translation, marketing, and export consultations at the major beauty industry event.
  • The initiative aims to cultivate global trade experts by providing practical, hands-on experience in international markets for students and supporting SMEs in their overseas expansion.

Soongsil University's Global Trade Expert Incubating Program (GTEP) has achieved remarkable success at Cosmoprof Worldwide Bologna 2026, a premier international beauty industry exhibition. The program's student participants played a pivotal role in securing substantial export deals for South Korean small and medium-sized enterprises (SMEs), generating over $540,000 in contracts.

This significant achievement underscores the effectiveness of Soongsil University's GTEP initiative, which focuses on nurturing future trade professionals. Under the guidance of faculty advisors, ten GTEP students actively engaged with international buyers, providing crucial services such as translation, marketing support, and direct export consultations. Their efforts directly contributed to the success of five participating South Korean companies, including notable brands in the cosmetics and spa sectors.

The GTEP program, supported by the Ministry of Trade, Industry and Energy and the Korea International Trade Association, is designed to bridge the gap between academic learning and real-world trade practices. By immersing students in international trade fairs like Cosmoprof, the program equips them with invaluable practical skills and industry insights. This hands-on experience not only benefits the students' career development but also provides vital support for domestic companies seeking to expand their global reach, reinforcing South Korea's position in the competitive international beauty market.

Source Hankyoreh Original article in Korean