Successor Takes Helm at 'Plankmara,' Discusses Business Strategy and Market Outlook

In the heart of Užusaliai, Jonavos district, a new chapter is unfolding at "Plankmara," the company renowned for its "Staki" brand of wooden flooring. We visited the enterprise as part of Delfi's ongoing series, "News from the Regions," and were met by Kęstutis Stakėnas, the founder and former cycling champion. While Kęstutis graciously handed over the reins of our conversation to his son, Justas, the legacy and future of "Plankmara" were palpable.

Justas Stakėnas, poised to lead the business, shared insights into the company's strategic decisions, notably their choice to source timber beyond Lithuania. This decision, he explained, is driven by various factors, including the availability and quality of wood, as well as potential future challenges in securing consistent timber supplies. The conversation also delved into practical advice for consumers navigating interior design choices and an outlook on the pricing trends for their high-quality wooden floors.

From a regional Lithuanian perspective, "Plankmara" represents more than just a business; it's a testament to local enterprise and adaptation. The decision not to exclusively use Lithuanian oak, while perhaps surprising to some, reflects a pragmatic approach to business in a globalized market. It highlights the challenges and opportunities faced by Lithuanian manufacturers who must balance local identity with international competitiveness.

The "News from the Regions" series aims to shed light on the diverse economic activities and the people driving them across Lithuania. "Plankmara's" story is one of succession, strategic foresight, and a commitment to quality, demonstrating that innovation and thoughtful business practices are thriving beyond the capital. Justas's readiness to discuss market dynamics and future challenges signals a forward-thinking leadership ready to steer "Staki" into its next phase of growth.

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