X THE LEAGUE Surpasses 30 Billion Won in Sales in First Month, Announces Seoul Pop-Up Event

The burgeoning world of global e-commerce has a new star in X THE LEAGUE (XTL), which has rapidly ascended to prominence, surpassing 30 billion won in cumulative sales in just over a month since its launch. This remarkable achievement, announced on the 8th, signals a significant shift in how online retail operates, particularly with its innovative blend of live commerce and influencer marketing. XTL's success is not merely a financial triumph; it represents a cultural phenomenon, tapping into the global appetite for interactive and competitive shopping experiences. The platform's league format, where sellers from various countries engage in real-time sales battles, has captivated consumers worldwide, with K-brands playing a pivotal role in amplifying this synergy. The upcoming pop-up event, 'THE GATHERING: SEOUL 2026,' scheduled for July 10th at S팩토리 in Seongsu-dong, Seoul, promises to be a landmark occasion. It offers a unique opportunity for direct engagement between top global sellers and consumers, further solidifying XTL's position as a dynamic force in the digital marketplace. This event is poised to translate the online excitement into tangible, offline experiences, showcasing the power of community and competition in driving e-commerce growth.

“

Recording performance of over 30 billion won in a short period is the result of combining the competitiveness of K-brands and the influence of global sellers.